Sunday, January 07, 2007

Sign up for free service now! Cancel anytime!


"To evaluate how difficult canceling an online service can be, I signed up for and then canceled 32 accounts, each at a different site. About a third of the services in my sample made the seemingly simple goal of canceling very hard to achieve (see the "Big Hassle" entries in "Want to Cancel That Service?").

Not all of my experiences were negative. Services such as a monthly New York Times TimesSelect online subscription and a monthly Consumer Reports Online account took only minutes to cancel and without lingering strings. But some others made me feel as though I'd joined the Sopranos' family business: Once I signed up, there was no quitting!"

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